November 19, 2008

Direct Marketing Solutions For Tax Preparation Firms

MARKOTS provides direct mail, direct-to-door and email marketing solutions for tax preparation businesses.

Early bird specials include free email marketing to match print advertsing campaigns. For details go to:

http://markots.com/tax_prep_marketing/main.html

November 08, 2008

MARKOTS recruiting in Brentwood CA

MARKOTS looking to fill various positions in Brentwood, Northern CA location. Additional information can be obtained here:

http://markots.com/careers/overview.html

October 19, 2008

Restaurant Coupons Website www.CouponEATS.com

MARKOTS will launch www.CouponEATS.com a website dedicated to restaurant and fast food coupons. The service will be beta lauched in early Nov 2008 and will be FREE for restaurant owners as well as for consumers.

May 26, 2008

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April 14, 2008

Should your company advertise during a Recession?

Many small to mid-sized companies immediately cut their advertising budget during difficult economic times. Business owners often feel they can not afford to advertise while in a recession, and believe they will save money by eliminating that expense.

Advertising in a slow economy is extremely advantageous. Marketing campaigns produced during a recession have a stronger Return On Investment (ROI). Your ROI is a measurement of how profitable your investment is - so when you spend money to market your business, and gain increased profits and a higher market share in return over a period of time (taking into account initial outlays), you've earned a positive Return on your Investment. People receive less mail in a slow economy, so your direct mail advertising will produce a higher rate of return. Less clutter in the mailbox means your message will be noticed even more. When times are "good", every company is faced with more competition for their customers' attention. A recession can actually provide your business an "opportunity" - advertising without competition.

Continue reading "Should your company advertise during a Recession?" »

March 23, 2008

Small or Big Ad Agency?

http://www.marketingprofs.com/ea/qst_question.asp?qstID=7379

Can a big company "act small"?

Why should a big company use a smaller size marketing organization?

Read this:

http://blogs.mediapost.com/spin/?p=1212